掲載期間:25/10/17~26/04/16 求人管理No.027733
募集要項
デジタルマーケティングとIT技術の専門知識を活かして、マーケティング戦略を推進していただきます。
- 仕事内容
- What you’ll do
As part of the Global Commercial Service team, the Solution Owner (SO) is the digital marketing operations delivery subject matter expert and is responsible for leading the implementation of digital campaigns that support the brand’s strategic marketing plans. In this role, you will be the liaison between the Brand Strategy and Technical/Operational Delivery teams, which requires a strong understanding of both the business marketing strategy and the cross-functional processes that drive development. The Solution Owner understands how marketing technology is leveraged to create customer engagement experiences and works closely with Commercial and Strategic partners, as well as Operations and IT teams to ensure the successful launch of an omnichannel campaign.
The Solution Owner must be ready to work independently on challenging initiatives, demonstrate respect for their peers, and have the courage to stand-up for doing the right thing. The successful candidate must be capable of providing direction to those that do not report to them and tap into their expertise and experience to influence decisions. At the same, they must listen and stay open-minded to the input of others, and ultimately foster collaboration while working in a flexible manner across business and technical teams to deliver solutions.
Typical Accountabilities:
・Transform Marketer’s objectives and the customer experience they seek to enable into actionable business requirements for Content and Omnichannel Delivery Teams.
・Leverage subject matter expertise associated with marketing and technology platforms and associated delivery processes to advise on how shifts in requirements or delivery approach may impact the customer experience and/or delivery timelines, costs, and risks
・Partner with cross-functional resources, Channel Experience Leads, and brand collaborators on continuous improvement projects to drive E2E process operational excellence.
・Connect and drive strong collaboration among delivery resources that are highly specialized in a variety of tools and services associated with campaign delivery including web development, content production, data tagging, email automation, CDP (Customer Data Platform) configuration, Sales CRM Platforms, and QA/Reporting.
・Establish and maintain relationships with IT subject matter experts across respective omnichannel tools and platforms and bring to bear those relationships when advanced expertise is required to assess development feasibility of enabling proposed customer experiences and scaling solutions.
・Advise and collaborate with Delivery Team Program Manager as it relates to delivery timeline planning, delivery team resource utilization, management of project dependencies, and risk mitigation plans.
・Direct internal and external activities required to setup/build and test multi/omnichannel campaigns as well as ensure synchronization with other interdependent work.
・Accountable for creating omnichannel campaign delivery business and functional requirements within tools (e.g.Jira,) and demand capture templates, while also collaborating with and providing direction to tool specific specialists, as necessary.
・Understand the organization’s data load process and storage retention procedures and manage data requests for omnichannel targeting and stitching.
・Collaborate regularly with delivery teams, regularly participating in required daily and weekly delivery team meetings.
・Work with channel and platform excellence leads to scale services for use by delivery teams
・Contribute to the success of the team by supporting the onboarding of new team members, documenting standard operating procedures and ways of working to enable scalable solutions, and supporting transformation project work. - 応募条件
-
- 【必須事項】
- Core Job Requirements:
・Detailed understanding of how marketing tools are leveraged to create omnichannel customer engagement experiences
・Serve as the lead resource accountable for providing comprehensive instructions necessary for a team of delivery resources to enable an omnichannel campaign
・Work collaboratively with delivery resources that are highly specialized in a variety of tools and subject matter that is associated with omnichannel campaign delivery including content production, email automation, web assembly, Tealium configuration, Veeva suggestions, and reporting.
・Be proactive in obtaining detailed requirements from Marketers and Strategists when the level of necessary information describing an omnichannel campaign is not provided in initial discussions.
・Work in both a hands-on manner in creating omnichannel campaign delivery instructions within tools and templates, while also collaborating with and providing direction to tool specific specialists as necessary.
・Establish relationships with subject matter experts across respective omnichannel tools and platforms and leverage those relationships when advanced expertise is required to resolve campaign service delivery challenges.
・Surface project risks and/or barriers to the appropriate Omnichannel Program Manager, while also developing options and recommendations that can be pursued to overcome them.
・Leverage defined tools for requirements capture and delivery task tracking and assignment
Education:
・Bachelor’s Degree
Experience:
A minimum of 5 years of experience in:
・Sales Force Marketing Cloud
・overseeing delivery of multi or omnichannel customer experiences.
・engaging with Marketing Strategists to understand their campaign requirements as well as with technical/operational resources to provide instructions on executing campaigns across a variety of marketing platforms.
・coordinating a team of resources to deliver according to a common objective
・Experience with technology tools that enable ・Content Production, Email Delivery and Automation, Website Assembly, and/or Digital Media optimization.
・Conceptual understanding of relational databases
・Experience with tools associated with Task Management (ex. Jira)
・Knowledge or experience with Agile ways of working
Skillsand Competencies:
・Fluent in Japanese and English
・Sales Force Marketing Cloud
・Adobe Campaign (or similar tool)
・Adobe Experience Manager / Web Analytics (or similar tool)
・Tealium Audience Stream (or similar tool)
・Tealium IQ (or similar tool)
・Energetic, self-motivated
・Demonstrated problem solving skills
・Data-driven, process-oriented, and collaborative
・Critical Thinking
・Leading/Influence without authority
・Visio, data flow and process charting
・Microsoft Office Proficiency (primarily Excel)
・Solid communication skills
・Cross-Commercial interactions
・Business analysis
Education/Qualification:
・Scaled Agile Certification
・Advanced Degree in a relevant field
Experience:
・Experience within Healthcare/Pharmaceutical industry
Skillsand Competencies:
・JIRA Atlassian
・Confluence
・Adobe Target
・Adobe Audience Manager
・Complex Project Management Experience - 【歓迎経験】
- 【免許・資格】
- 【勤務開始日】
- 応相談
- 学歴
- 大学卒以上
- 雇用形態
- 正社員
- 試用期間
- 6ヶ月
- 勤務地
- 転勤の有無
- 転勤なし
- 受動喫煙防止措置
- 敷地内禁煙(喫煙場所なし)
- 勤務時間
- フレックスタイム制
フルフレックス(コアタイムなし)
標準勤務時間帯: 9:00~17:15 (所定労働時間:7時間15分) - 勤務開始日
- 応相談
- 休日休暇
- 年間休日数:123
土日祝
年間有給休暇:入社半年経過時点12日(入社月に応じて4日~最高20日) ~ 20日
法定休暇:年次有給休暇、産前産後休暇
その他休暇:リフレッシュ休暇、頭痛休暇他 - 年収・給与
-
年収 600万円~1200万円 経験により応相談
- 諸手当
- 通勤手当、単身赴任手当、休日手当ほか
- 昇給
- 年1回
- 賞与
- 有
- 採用人数
- 若干名
- 待遇・福利厚生
- 通勤手当:有
確定拠出年金、財形貯蓄制度・持株会制度・慶弔見舞金・健康診断・福利厚生倶楽部ほか - 各種制度
- 健康保険:有
雇用保険:有
労災保険:有
厚生年金:有
退職金制度:有 - 選考プロセス
- 1)書類選考
2)一次面接
3)最終面接
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